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Hersheyland, the place to find inspiration.

making more moments of goodness
making more moments of goodness
bust illustration of of milton hershey with a teal brimmed hat and tie

You might be wondering,
what is Hersheyland?

It all started with Milton Hershey and the classic HERSHEY’S Milk Chocolate Bar. Today, Hersheyland includes 30+ beloved brands and endless inspiration for making more moments of goodness.

assorted wrapped and unwrapped hersheys candies
HERSHEYLAND IS

the Best Candy & Snacks

From HERSHEY’S Bars and REESE’S Cups to TWIZZLERS Twists and PIRATE’S BOOTY Snacks, these beloved bites are all part of Hersheyland. Everyone’s got a favorite, what’s yours?

assorted wrapped and unwrapped hersheys candies and salty snacks
HERSHEYLAND IS

Made-With-Love Desserts

When iconic candy meets recipes, Hersheyland is in your kitchen, too, in every homemade creation you share with your family and friends. You can whip up birthday cupcakes, holiday cookies, ice cream sundaes, brunch desserts and any just-because lil treat you can imagine!

“The bestest chocolate
cake ever!!!!”
family baking together in the kitchen
HERSHEYLAND IS

Your Moments, Big & Small

From birthday parties and summer S’mores to sharing snacks on the couch or grabbing a treat on a road trip, Hersheyland is all about your happy moments, wherever you are.

So really, Hersheyland is yours as much as it is ours. Be a part of it all when you share the love for your favorite snacks or bake something new this weekend.

Show us your Hersheyland (we love to see it!) and follow us on social:

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woman unraveling a world kindness day paper message attached to bottom of hersheys kisses
assortment of hersheys sweet, salty, and snacking products
HERSHEY HISTORY
Travel the Hersheyland Timeline

Take a scroll down memory lane to explore the history of our iconic brands!

signage on top of hersheys chocolate world in hershey pennsylvania
FOR CHOCOLATE LOVERS
Visit Us IRL

Hersheyland isn’t a REAL place, but Hershey, Pennsylvania is! Explore the town’s chocolate-themed attractions like HERSHEY’S CHOCOLATE WORLD, open year-round.

“Give them quality. That's the best kind of advertising.”

- Milton Hershey

More about Milton & The Hershey Company

headshot of milton and catherine hershey

Explore the timeline of Milton S. Hershey’s life, filled with determination, philanthropy and chocolate!

aerial shot of the original hershey chocolate plant in hershey pennsylvania

From the 1900s when we sold our first chocolate bar to the present day as a growing snacking powerhouse, explore the timeline of Hershey Company milestones.

headshot of milton hershey in front of assorted brand shapes pattern

Mr. Hershey would be proud that his brands bring smiles and help make moments of goodness. Explore Hersheyland through Milton’s words.